Before
Reselling a catalogue product
The same item is available to your competitors at a similar price. Buyers compare on cost because there is nothing else to compare on, and the margin compresses every season.
Service · own-brand production
While you buy the same catalogue product as your competitors, the only lever you have is price, and that lever only goes down. An own-brand product removes the comparison: nobody can price-match something that exists only in your range.
Before
The same item is available to your competitors at a similar price. Buyers compare on cost because there is nothing else to compare on, and the margin compresses every season.
After
Your specification, your packaging, your name. Price becomes yours to set, and the customer loyalty accrues to your brand rather than to whoever made it.
The cost
Own-brand means you are answerable for the product, not just reselling someone else’s. That is manageable — but only if it is planned rather than discovered.
STAGE 1
What you want, what exists already, and what it would cost to change. Often the cheapest good answer is an existing platform with your specification applied to it.
STAGE 2
Manufacturers that genuinely make this category, verified in the state register, quoting against one specification so the numbers are comparable.
STAGE 3
Physical samples in your packaging, with your logo, printed and finished as they would be in production — not a mock-up.
STAGE 4
A small production batch. Samples prove a factory can make one good unit; a pilot proves it can make five hundred, which is a different question.
STAGE 5
Full runs against the fixed reference and specification, each batch inspected on our warehouse before it ships.
STAGE 6
Documentation, labelling and the responsible operator role sorted out before the goods arrive rather than after they are stopped.
Have a category in mind? Name the product and we will come back with realistic minimum quantities, sample costs and a timeline — including whether tooling is needed.
Get real numbersThese are ordinary contractual points that factories accept without argument. They only become problems when nobody raises them.
It depends entirely on the product and how much is being changed. Putting your logo and packaging on an existing product often starts low. Changing the mould, the formulation or the materials pushes the minimum up sharply, because the factory has to justify a tooling change. We give you real numbers per factory rather than one figure for everything.
This should be settled in writing before anything is cut, and it frequently is not. Where you pay for a mould, the contract should say you own it and that it will be released to you. Where a design is yours, the factory should be barred from selling it to others. These clauses are ordinary and factories accept them — but only if someone asks.
By fixing an approved reference sample and a written specification, and by checking every later batch against those rather than against memory. Drift between runs is rarely deliberate: the supplier of a raw material changes, a shift changes, a technician leaves. What catches it is comparison against a fixed reference.
Yes, significantly, and it is worth understanding before rather than after. Selling a product under your own name generally puts you in the position of the manufacturer for EU purposes, with the obligations that come with it — conformity, technical documentation, and being the operator answerable for the product. This is a good reason to agree early who holds the responsible person role.
Describe the product and the volume. We come back with a workable structure, a quote including landed cost, and an honest lead time — or with the reasons we would not take it on.